Did you know there are 26 million recreational anglers working the rivers, lakes and oceans each year? Fishing is a big industry in America, and none is bigger than bass fishing, which attracts 11 million dedicated enthusiasts.
Here’s the problem you face. When fishing becomes industry driven, they want you to think a certain way to be able to sell you more products.
What this really means is you will always be conditioned to think the way they want you to about bass fishing in their advertising. It’s all about the special action of a new lure, or a brand new color that no one else has.
I’m here to tell you this is the backwards approach to bass fishing because I’ve totally been down that road of newer better things. Check out this video to hear more of my story, and how it has lead me to a new way to think about bass fishing to get you on more big bass.